Personal Branding: What Do I Really Stand For?
Roles can change. So can self-image. The question remains: what do I really want to stand for? Personal branding creates clarity about this and turns it into a precise, distinctive profile.

Our View:

  • Image follows Identity

  • The most important positioning is the one towards yourself.
     
  • Understanding yourself anew. Not reinventing yourself.
     
  • The question is not what you have achieved. But what it stands for.

Esquai Formats & Interventions:

  • Clarifying role and identity

  • 360° perspectives on strengths and perception

  • Sharpening profile and impact

  • Translating it into communication and visibility

Oliver Oelkers
Oliver Oelkers
Expert in brand communication with 30+ years of experience; Executive Coach (IESE)
Dr. Philip Scherenberg
Dr. Philip Scherenberg
20+ years of experience in one-to-one career orientation and coaching; Executive Coach (Columbia and IESE)

Our Focus Topics

Strategy Process: Design and Facilitation
Leadership-Performance in Buy & Build Situations
Next Generation Leadership: Succession in Family Businesses
Healthy High Performance
Change Communications – Success Stands or Falls With It
Brilliant People, No Collaboration?
Scaling Up Young Companies and Their Leaders – Making Growth Leadable
Conflicts Cost. We Make Them Productive!
Influence with Impact - Negotiating Smart in Leadership and Change

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